Resume of Linda Hamburger

Award winning Senior Marketing Communications Expert with 20 years of experience. Extensive administrative history coupled with recent sales and marketing experience. Enthusiastic and innovative problem-solver with proven ability to consistently improve methods and generate creative solutions. Team oriented agility to respond to current trends and best practices. Adjunct (part-time) marketing professor at South Florida colleges and universities.

SUMMARY OF ACCOMPLISHMENTS                                                                                                     

• All facets of public relations operations and activities. Numerous awards and speaking engagements. Founder/Director of the South Florida Public Relations Network (SFPRN)
• Develop strategy and manage market communications that drive demand for services and products
• Research competitive solutions and maintain competitive market comparisons and evaluations
• Excellent multi-tasker and independent practitioner skills
• Responsible for selection of vendors and liaison
• Full suite of Microsoft Office and additional programs used in promotions such as Cision; PR Log (and all similar); Newswire; Salesforce and database; etc.
• Oversight of creative staff including photographers, videographers, graphic designers and ads
• Database management, social media programs, and direct email campaigns.
• Extensive experience with integration of WordPress; LinkedIn; Facebook; Twitter; Yahoo; Google; YouTube, etc. for online SEO/SEM and web optimization presence.
• Extensive work with national and international media across all platforms of print, radio, social, TV, et.al.

EXPERIENCE                                                                                                                                         
Public Relations and Marketing Communications Director — On Call PR (Dec. 2000 to present)
Clients have included entertainment production companies: Kay Renz PR; Hanart Culture, Chinese Lantern Festival; Multi Entertainment Productions; Professional Theatrical Technicians of Florida; Unique Productions; the Minority Chamber of Commerce; Lauderhill Regional Chamber of Commerce, and many others (see web site). SEO/SEM activities on behalf of clients. Worked both as in-house staff and as freelance.

Adjunct Professor/Instructor. University Adjunct Instructional Experience (2000 – present), Marketing and Communications classes I instruct have included Digital and Social Media Marketing; Public Relations; Introduction to Marketing; Sales and Advertising; Customer Service; Debate and others.

On Call Resumes — Over 20 year practitioner to develop resumes, cover letters, LinkedIn and social media profiles, and job search techniques.

Marketing Communications Relations Director
PTT of Florida, Professional Theatrical Technicians (defunct), Davie (2010 – January 2017)
All marketing communications activities for backstage event staffing firm that worked with Florida’s largest arenas and live events. Developed web sites and all content, marketing plans, brochures, direct mail materials, press releases and other PR-related activities. Extensive use of Constant Contact and founder/moderator of the Florida Riggers and Stagehands Group.

Editor
Made E-Z Legal, Inc./Made E-Z Products, Deerfield Beach, FL (2 years)
Editor of books, manuals, and forms for self-help, legal, SOHO, and entertainment products. Desktop publishing and copywriting of ads, special sections and promotional materials.

Marketing Communications Manager —Multiple Sclerosis Foundation, Inc., Fort Lauderdale, FL (7 years)
All communications for national, non-profit organization. Including: brochures, press releases, newsletters, annual reports, correspondence, and grant packages. Implemented in-house library, volunteer program and liaison to board of directors, advisors, and medical researchers. Use of on-line services to raise funds and awareness about MS and the MSF. Management of special projects and events, Staff oversight. Media contact and crisis communications management.

EDUCATION                                                                                                                                        
M.P.A., Public Administration                   Florida Atlantic University, Fort Lauderdale, FL
Minor: Urban and Regional Planning           Pi Alpha Alpha Honorary Society, the National Honor
                                                                Society for Public Affairs and Administrators

M.A., Public Relations                              Michigan State University, East Lansing, MI
Minor: Marketing and Advertising               Graduate Office Scholarship

B.A., Communications/Journalism            University of Denver, Colorado

CONTINUING EDUCATION
Desktop Design and publication software programs — Art Institute of Fort Lauderdale, FL
Certificate, Government and Foundation Funding and Grant Writing — Nova University, Fort Lauderdale, FL

ACHIEVEMENTS SUMMARY                                                                                                                   

• Founder, South Florida Public Relations Network & PR Daily Digest for Miami-Dade, Broward and Palm Beach Counties (www.sfprn.com)
• Founder, Florida Riggers and Stagehands social media group
• 2018 and 2020 Selected for VoyageMIA, Miami’s Most Inspiring Stories
• 2017 Best Holiday Bill-Board Campaign, OutFront Media for the Chinese Lantern Festival
• Florida International Trade & Cultural Expo (FITCE), founding committee member 2012 – present
• 2016 Letters of Commendation for Public Service Florida House of Representatives Lori Berman (District 90) and Representative Bill Hager (District 89) for public relations, advocacy and mentoring
• 2016 Women in Communications, South Florida Chapter Honoree
• 2015 “PR PROfile” Bulldog Reporter Recognition
• 2013 “Unsung Hero,” Sun Sentinel
• 2008 PR News Best/Worst PR Advice Guidebook (2 entries)
• All Experts, public relations career advisor (2008 – to 2017)
• Creative PR Olympics Merit Award, Women in Communications (2007)
• Finalist, Event Solutions Marketing Professional of the Year Spotlight Awards (2006)
• Vice President, Gold Coast Public Relations Council; Secretary (2005); Board Member (2004)
• Winner, 2004 Best Corporate Public Relations Program, Bernays Award
• Implemented / supervised volunteer and student internship programs
• Advertising Federation; panelist resume writing workshop
• Communications Briefings, “Top Tips”
• Career Development Advisor

Speaking Engagements & Activities

• Caribbean Village Festival (2018, 2019, 2020) Committee Member
• Speaker, Broward & Beyond Business Conference (2018)
• The resume workshops
• Media Job Fairs sponsored by Society of Professional Journalists, presenter
• Journalists in Transition speaker
• Recurring speaker, Florida Scholastic Press Association District Conference (2006 – 2016)
• “Forging the Future” conference hosted bySociety of Professional Journalists Florida Region 3,the South Florida chapter of the National Association of Hispanic Journalists, and the South Florida Black Journalists Association (2015)
• Barry Epstein Talk Show, 2015 Video (https://youtu.be/_fXtyV35Lcc)
• Small Business Expo Miami, “PR Cheat Sheet: Get Tips Not Tricks for Publicity,” 2014
• Broward County Crime Commission “Building Bridges” Mental Health Symposium for Enhanced Agency Communications & Awareness,” Opening Remarks, 2013
• National Black Public Relations Society (BPRS), South Florida, “Is Your Resume Linking You In?” 
• Small Business Expo, Presenter of PR Workshop 2013, Miami Convention Center
• Social Media Miami: WordPress for Communicators and Business, 2012
• Recurring Speaker, Women of Tomorrow programs
• Speaker, BizBash Funshops Fort Lauderdale and Miami (2006)
• University Campus Guest Speaker
  
  
• On air interviews:
• https://youtu.be/JqmkuokACOM
• https://youtu.be/_fXtyV35Lcc

Personal web sites:

www.oncallpr.com | www.sfprn.com

References on Request